Wondering if brands are paying you fairly in 2025?

You're in the right place.

In this edition of our Monthly Newsletter we're doing a deep dive into how brand compensation is changing based on our early 2025 data. 

Grab a coffee and get cozy; you're not gonna want to miss this.

Table of Contents

• Wondering if brands are paying you fairly in 2025?

• Trends & Brand Leaderboard: January 7 2025

  • FYPM Leaderboard: Highest Paying Brands

• Overall Trends: 2025 Brand Deal Comp

  • Brands Are Paying More Creators in Cash—and Paying …

  • Affiliate gains traction:

    • Creator Tip! before accepting your next affiliate …

  • UGC Creators See Higher Cash Compensation in 2025

    • For UGC Creators: To secure cash UGC deals in 2025 …

• Nano - Micro Influencer Pay: Early 2025 Trends

  • Nano-Micro Creators See Higher Cash Compensation i …

  • Macro-Celebrity Creators See Slower Growth in Cash …

Trends & Brand Leaderboard: January 7 2025

Our 2025 collab review database has grown +34.7% since our last update on 12/12/24.

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